''Shuffll transformed our approach to client engagement, enabling us to create high-quality, tailored video content that has significantly boosted our client interest and retention.''
Introduction
Horev Consultants, a renowned firm in pension and insurance consulting, recognized the power of engaging video content to connect with their corporate clients and provide value to their employees. The challenge lay in creating a high volume of quality videos tailored to each client’s brand, a task that was proving difficult to scale.
Objective
Horev aimed to establish a sustainable infrastructure for producing a series of videos that would resonate with their clients. The goal was to consistently publish content under the series “One Minute about Pension,” thereby differentiating Horev from competitors and adding value for their client’s employees.
Strategy
- Partnership with Shuffll
To overcome their production challenge, Horev partnered with Shuffll, leveraging their expertise in creating branded video content.
2.Consultation on Video Content
Horev worked closely with the Shuffll team for all marketing and video content needs, effectively using their resources to produce the desired video series.
Results
- Improved Client Interest
The “One Minute About Pension” video series generated significant interest among Horev’s clients. Their innovative approach was instrumental in securing contracts with prominent corporations like Checkpoint and IBM.
2. Enhanced Client Retention
The tailored video content not only differentiated Horev from its competitors but also provided additional value to its clients’ employees. This unique proposition helped Horev retain customers and renew contracts, thereby boosting their market presence.
Conclusion
By collaborating with Shuffll and focusing on high-quality, client-specific video content, Horev Consultants managed to accomplish their marketing objectives. The successful strategy cemented their standing in the market, attracting significant clients and improving customer retention. The lessons learned from this project will guide Horev’s future initiatives, underlining the importance of personalized, engaging content in maintaining its competitive edge.
Shuffll is a virtual studio for video production that uses AI to generate copy, art, and storylines.
It takes marketers from zero-to-video and allows them to reduce the workload by creating videos with others.
Making it the ultimate co-pilot for marketers who want to scale their video creation efforts.
