A video that got 4,000 engagements in just 10 minutes of work
Shuffll was approached by Microsoft EMEA to create a video show to showcase their products and services in a fun, and NOT boring way. Microsoft is a leading provider of computer software, cloud computing, video games, and other online services.
The task
Adi Stein, Developer & Tech Community Lead at Microsoft EMEA, used Shuffll to generate a new concept: “Ask the Expert” series. This series features interviews with developers and software architects within the company, with the goal of creating a video that is both informative and engaging.
Using Shuffll, she found a way to turn topics that people perceive as boring and static, into exciting videos that got thousands of engagements.
Our approach
To make the video production process as efficient as possible, Adi used Shuffll AI to create her interview questions. She also joined experts and guests from other Microsoft R&D and Product departments around the world to participate in the video, remotely.
This video series was a success for Microsoft. Shuffll made the process of remote collaboration over a game show much more streamlined and efficient.
“Working with Shuffll was a breeze. In a sea of video products, their platform is the only one that can help me produce video content in scale that meets our needs”
Adi Stein
